Project Overview

Crucial is redefining the limits of computer memory and storage technology, turning challenges into a driving force for innovation. In the Versus campaign, conflict becomes the spark that fuels breakthrough ideas. My role—delivering motion graphics, VFX, and 3D design—was to visually articulate this transformative narrative, positioning Crucial as the essential ally for creators and gamers alike. This project is a celebration of how overcoming obstacles ignites progress and ultimately leads to victory.

Sarina Soriano | Senior Producer of the San Francisco 49ers

JayzTwoCents | Tech YouTuber

3D Product Animation

VFX Breakdown

Collaborators

Agency: Mitchell+Palmer

Client: Crucial by Micron

My Contributions: Motion Graphics, VFX, 3D Design

Explore the Crucial website and see the full campaign for yourself! Visit Crucial